Why is A Custom Build Ecommerce Website Better ThanA Marketplace.
Shopping has always been the best stress buster. Other than visiting physical stores, online shopping has become a part of every ocassion and festival all over the world. The ease plays it all. We have talked about
Online 2 Offline commerce in our post and how clubbing your physical store with your online store can prove beneficial to your business and to your customers too.
Let's talk about
Benefits of a custom developed online shopping website over being a part of a marketplace. Generally, custom eCommerce web sites are greater highly-priced and take greater time to get built however its blessings outweigh the results.
In custom eCommerce solution, you
choose the look you like, the design that speaks best about your taste and products. You may make any modifications you desire. Further, you can also upload
specific functions to preserve your customers coming back.
Since it is build on custom platform, you have
complete control and rights over your online property. Open source eCommerce internet site development platforms are not as flexible or steady to customize as a custom eCommerce improvement systems, as all they provide are a fixed set of plugins and themes.
Online or offline advertising , working for search engine rankings for the whle website or some specific product pages is completely your choice. Your product pages also can be optimised to rank good in engines like google result pages.You can configure the website and records feeds the way you desire.
A custom eCommerce website can
manage bulk products as well as many traffic at same time. A custom website can also be without difficulty included with other answers such as gateways and CRMs.
Most marketplaces, if you choose to join one, charge for product listing, so that you will have to pay some charges even before making a single sale. Also, there is a commission for every transaction and your listings dont stay forever till sold, theres a particular time limit on many marketplaces. The prices vary depending on which platform you select. Usually the marketplaces add a big percentage to your requested amount for a product and then display attractive discounts to bring down the price. This may effect your offline counter if the same customer compares the price of same item online at your window and the offline price you offer at physical store.
Online marketplaces don't have any or minimum space for vendor profile’s personalization. So, at the same time as selling the identical products, stores
compete for buyers’ attention.
Marketplaces don’t allow member merchants to communicate with their buyers. Because of this limitation, it's far impossible to carry on advertising and marketing campaigns, inform customers about unique gives or new inventory arrivals. You become dependant on the marketplace decisions to showcase discounts and deals.Through your very own custom developed online shopping website, you can even
have a chat room to cater to your customer's individual needs and build a trust with them.
You can get the
specific payment options integrated that are feasible to you and your customers.
Integrating safety and security features on your custom website is in your hands and as per your choice and satisfaction.
WIth Artificial Intelligence softwares, Our website development company has additional features proposed for your very own ecommerce website to take the leap.